|
|
 |
|
|
Top-level "four door" high-end refrigerators war before the holiday lighting - refrigerators, Elect by na b
|
|
|
Top-level "four door" high-end refrigerators war before the holiday lighting - refrigerators, Elect by NA B
|
|
| Article Posted: 03/10/2011 |
| Article Views: 81 |
| Articles Written: 2638 - MORE ARTICLES FROM THIS AUTHOR |
| Word Count: 616 |
| Article Votes: 0 |
|
Top-level "four door" high-end refrigerators war before the holiday lighting - refrigerators, Elect |
|
|
|
|
|
Business,Business News,Business Opportunities
|
|
Last Friday, in the "Electrolux appliances focus on 88 areas of innovation and design of global Dramas" event, called the world's top Electrolux "four-door" refrigerator official debut at the same time, Electrolux has launched my refrigerator is now back up to a maximum 1,000 yuan, the National Day promotion, a high-end ice before washing the war ignited in the National Day.
Not only large but also health
On the "four door" respect for the listing of silver refrigerator, Electrolux Chengdu Branch official said, large capacity, full import and stainless steel panels are the biggest highlights of the product. 770 mm wide freezer, 605L of storage space, a more detailed partition in the food, dairy, cooked food, vegetables and even medicines, cosmetics have a separate room.
In addition, food health and safety is "respect for money" another major feature. Refrigerator built-in Anti-bac long-term antibacterial materials, antimicrobial agents can inhibit the import of bacteria; health and more treasures in addition to a separate store medicines, cosmetics, there are safety lock designed to prevent the misuse of reach of children; in place failure, power failure, etc., the electronic monitoring alarm system will alarm automatically.
Electrolux made by high-end power This year by the end of June, the Swedish "Iron Lady," said Gunilla Electrolux Asia-Pacific region began to become president of the Chinese market, Gunilla taken to adhere to the high-end positioning strategy, at present, a series of initiatives have been implemented: the market of wood from the original terminal of the first booth to change the existing image of acrylic stand; in Chengdu, there have been many Electrolux stop sign advertising; 11 Golden Week, only launched high-end four-door "respect for money" refrigerator, also launched a large-scale promotional campaigns; Electrolux into China this year or 10 years / 88 anniversary of the world's focus on home appliances, millions of none other feedback will be implemented throughout Sichuan! Activities back to the current intensity, 3 to 1,000 yuan, the computer as much as two to 600 yuan. Gift giving is also very rich and high values, such as Iraq
Lex drum washing machines, vacuum cleaners, deluxe rice cooker, juicer and so on European Hand.
Every indication that, Electrolux began to send forces in the Chinese market.
End fight was the power of the giant refrigerator
In fact, since last year, the high-end refrigerators giants in the field of Running has Xianduan Ni. After the introduction of four-door Samsung, LG in Korea, selling the "Art refrigerator" to China.
GFK market research report that the international companies such as Electrolux, LG, Samsung, Siemens will continue its high-end product strategy, increasing the proportion of high-end sales of refrigerators, which is very market conditions. In Yee data show this year, the domestic market share in the refrigerator door has reached 7%, while after this value less than 2%.
Is not only the technology and design, is also a corresponding rise in the price of the refrigerator. Sino monitoring data show that last year the average retail price of the domestic refrigerator market reached 2,450 yuan / units, an increase of 8.26% in 2005, setting a record high.
Analysts believe that the new direction of the refrigerator brand competition, price war models from simple to upgrade to the difference between the value of war as the core up and will help differentiate the full performance and value of the field of battle is the high-end market . I am a professional writer from Components Electronic suppliers, which contains a great deal of information about carriage bolt , nsk bearings, welcome to visit!
Related Articles -
carriage bolt, nsk bearings,
|
Rate This Article  |
|
|
|
|
|
Do you Agree or Disagree? Have a Comment? POST IT!
| Reader Opinions |
|
|
|
|
|
|
|
|
|
| Author Login |
|
|
 |
Advertiser Login
ADVERTISE HERE NOW!
Limited Time $60 Offer!
90 Days-1.5 Million Views
|
|
TIM FAY
After 60-plus years of living, I am just trying to pass down some of the information that I have lea...more
|
|
|
|
|
GENE MYERS
Author of four books and two screenplays; frequent magazine contributor. I have four other books "in...more
|
|
|
|
|
LAURA JEEVES
At LeadGenerators, we specialise in content-led Online Marketing Strategies for our clients in the t...more
|
|
|
|
|
ALEX BELSEY
I am the editor of QUAY Magazine, a B2B publication based in the South West of the UK. I am also the...more
|
|
|
|
|
SUSAN FRIESEN
Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, ...more
|
|
|
|
|
STEPHEN BYE
Steve Bye is currently a fiction writer, who published his first novel, ‘Looking Forward Through the...more
|
|
|
|
|
SHALINI MITTAL
A postgraduate in Fashion Technology. Shalini is a writer at heart! Writing for her is an expression...more
|
|
|
|
|
ADRIAN JOELE
I have been involved in nutrition and weight management for over 12 years and I like to share my kn...more
|
|
|
|
|
JAMES KENNY
James is a Research Enthusiast that focuses on the understanding of how things work and can be impro...more
|
|
|
|
