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Depth analysis of automotive supplies industry, homogeneous competition - round, interpretation, ho by fdhjkl rfghjtkl





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Depth analysis of automotive supplies industry, homogeneous competition - round, interpretation, ho by
Article Posted: 03/27/2011
Article Views: 95
Articles Written: 2148
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Depth analysis of automotive supplies industry, homogeneous competition - round, interpretation, ho


 
Business,Business News,Business Opportunities
The so-called "homogeneous" refers to the same category of goods of different brands of performance, appearance and even Marketing Means to imitate each other, as well as the gradual convergence of the phenomenon, based on the homogenization of the product market competition referred to as "homogeneous competition."

Auto Accessories Homogeneous competition to break Council (HC Car Supplies network with map) Homogeneous competition in the flooded areas of automotive supplies Looking ahead, the homogenization of competition exists in all walks of life can find its shadow, but the shadow of different sizes only. Homogeneous competition in the automotive supplies industry is very obvious shadow. In fact, the product is a homogeneous competitive industry continues to mature around an issue, however, only ten years of history for a young industry, the automotive supplies industry, competition is inevitable homogenization.

From car Electronic Area to Car Navigation Then the field Car decoration Area, almost homogeneous competition covers the entire automotive supplies industry, whether it is technology-intensive products or labor-intensive products, often one is clamoring to establish a brand, but the other end of the homogenization of competition headlong into a sea of blood flame to the bitter end.

Deep mire natural price "used" My opinion, the homogenization of competition in the automotive products industry flooded the main reason of a price war is endless. In modern society, the categories of industry maturity, but it is a new automotive supplies industry, emerging industry is one of the greatest features of stronger competition in the industry are thinking about a new industry in the sub-slice of the pie, let alone Automotive supplies industry with low barriers to entry are a number of branches of industry, competition, cruelty can imagine the face of competition, low-price strategy is undoubtedly the most competitive means, since most companies are looking at how kind the play an even greater price advantage, little attention to product innovation and even the quality of products and services, so it is natural "used" and justifies what has become, from the production molds to the appearance of the product design process even enterprise products marketing model, is often available as long as there was a new face will immediately spread throughout the industry.

Homogeneous competition due to injury to those who dare to innovative companies, some with their own innovative ideas not justify the cost of business, survival untenable, also disappeared, or drift from the. Can be said that the homogenization of competition and low price competition is mutual influence, reciprocal causation relationship. Low-price competition hurt the innovative production company, to the homogenization of competition into the abyss, in turn, increased competition and the homogenization of low-price competition in the enterprise, but in the final analysis, automotive supplies industry are low-price competition provoke chaos the disaster.

Homogeneous competition who collapsed The future of automotive supplies industry, who dominated homogeneous competition How collapsed? Clearly, the industry response to those SMEs do not have the strength of homogeneous competition, only with wave mainstream, but those in the industry is still quite powerful enterprises have the ability to cope and change, and this time the industry would challenge corporate responsibility the. An industry to move forward the healthy development of industry leading companies would have to be played, using its influence to strengthen the industry innovation, promote the industry's continued progress. From another perspective, the leading company in promoting the healthy development of the industry is also the constant progress in the promotion of their own, which is not contrary to the development of enterprises but each other.

Previously analyzed, and automotive supplies industry, competition in the final analysis, the homogeneity of the industry's low-price competition, brutal price wars dragged down the independent innovation ability and enthusiasm, to control the price of the chaos, we must develop trade associations advantage of the problems facing the industry requires an effective industry trade association to coordinate the interests of enterprises, industry associations and enterprises in the standard price competition, the role of quality of service can not be replaced.

And our industry media should also collapsed gas homogenization of competition with the industry to contribute their strength, not to say that a media release issued several well-known enterprises of publicity or writing a few articles can influence brand awareness in the industry, the breakdown of homogeneous competition to do more long-term needs of the media industry and painstaking work, the industry should establish brand awareness as a mission to do the media industry to use the media to their advantage, to contribute their efforts. Here I think the HC network of automotive supplies and set a good example, in its active promotion of the establishment of the Automotive Electronics Industry Association have commenced operation in the healthy development of the industry will have a positive and far-reaching impact.

Additional Words An industry in its development process or as problems encountered in this understandable, it is precisely because of these problems can continue to push forward the healthy development of the industry. Homogenization of automotive supplies industry competition may be only an appearance problem, the key is the problem we should have a clear understanding. Health development can not rely solely on a company, an association or a media to promote, it is needed is collective wisdom.

More exciting, rushed back to automotive supplies information terminal ""

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