|
"Gentleman and the different, not at uniformity." Last Sunday (April 2, 2006), Secretary-General of Boao Forum for Asia Long as the "2006 States United States Global Appliance Forum "Mr President, to use this expression to describe the Chinese home appliance industry manufacturers will be big brothers?? Both live in harmony, but each retains its different. And home appliances sector, the interests of manufacturers and merchants "different" really dominated the sound of this forum, Retailers And suppliers has always been tension between this meeting and has not been evaded. A site in the forum by secret ballot, 30% of the participants said that disharmony is the result of zero for the Chinese home appliance industry "diseconomies of scale" in the main. In this debate between zero for the host president of Gome Group Huang Guangyu Specially invited competitors Suning Electric President Sun Weimin, chairman of Dazhong Electric chairman Chen Xiao Yong Le Da come in and join in Appliance Retail Industry, with four sets of Road King for the first time, the sound is surprisingly consistent: home appliances Price war Not responsible for the retailer. Huang Guangyu: Manufacturing competition Retail Damaged From a manufacturing point of view, the core of the problem or Brand And self-innovation capability, if not excellent brand, it is difficult to achieve added value of products to enhance, not to rely on middle and low core technology products and homogeneity of products, to obtain lower profits than the processing fee can only be Competition scale of production, resulting in excess capacity, cash flow is slow, causing a vicious price competition among manufacturers, resulting in damage not only the profits of the manufacturing sector, but also because there is no upgrade retail sales and reduced profit margins. Market development potential, the national U.S. market share in the country now, but 10% is to be the four largest retailers combined, less than 30% market share, retailers need to be more present money into Network Development, through the refinement of management to provide consumers with better services and better value for money products. Four kings unanimous: slotting allowance natural Sun Weimin said the channel and manufacturers is the "natural ally" relationship Marketplace On the price of home appliances in China is very small. Chen Xiao said, pricing power in the manufacturing of discourse, the actual implementation of the vendor who is sent to stores in the Promotions Members. Li Juntao, general manager of Gome's selling for more is the "slotting allowance is a manufacturer squeeze on suppliers," the statement expressed strong indignation. He said that, in fact, the pressure on the domestic home appliance retailers are much greater than the manufacturers. Currently, the domestic appliance retailers Gome and other gross margin of only 12-13%, higher than Japan and the United States home appliance retailers ten percentage points lower. Domestic appliance manufacturers lack core technologies and re- Sell Light R & D model is caused by lower corporate profits, domestic appliances an important factor. Konka : Channels leading Chinese home appliance is not strong Konka Group Co., Ltd. Chairman of the Board Hou Songrong that China's home appliance industry is not strong because the distribution channels of the order. He said China's home appliance industry is not strong because the distribution channels of the disorder, is the overall problem. Of course, also manufacturing problems, such as the core technology. Distribution channels open relatively late, and its development needs through a process. That is, the competition between channels has not yet reached the stage reached in the manufacturing industry currently, once it is in the market concentration reached a certain level, will come to a more standard stage. Now need to do is to guide the distribution channels more quickly reached this point. Haier : Transaction costs are too high In fact, home appliance chain is no essential contradiction with the manufacturers, if they can work together to reduce the bad products, compression Business Links to products and consumers the shortest distance, it will produce more competitive. From now, the cost of business transactions are too high. Now a lot of work not only doing marketing, but to do business transactions, negotiations for too long. If more open, more interactive, we will significantly reduce costs. Manufacturing and distribution industries have to open each other, not open there can be no good results. Amoi: manufacturers do not trust each other Huang Aiping, vice president of Amoi's remarks very direct. In his view, although the slotting allowance trading rules are formed by history, but manufacturers are most concerned about, or the total transaction costs. Factories and chain actually have to find a way to reduce overall transaction costs, but there is no good solution to this problem, manufacturers, or between the current channel business with each other in the game, do not trust. Long: channels for manufacturing services Long said that China's household electrical appliance industry is the most internationally competitive industries. If the ratio of each industry to international competition Olympics Will in all events, China's home appliance industry of China table tennis team or badminton team, is an advantage. How China's distribution channels for China's manufacturing services, it is a very important issue. Long to be the known as the "four kings" of the home appliance chain?? Gome, Suning, Yongle, Dazhong said that enterprises must face the issue of internal fighting and internal friction. He hoped that the home appliances chain, household appliances manufacturers work together to achieve great power to the Chinese home appliance home appliance power goals. We are high quality suppliers, our products such as removable wall decals Manufacturer , wall stickers trees Manufacturer for oversee buyer. To know more, please visits nursery wall sticker.
Related Articles -
removable wall decals Manufacturer, wall stickers trees Manufacturer,
| 
