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In the home appliance industry, some of his legendary story: born that year, Shanghai's population is in rapid growth period, although the infant mortality rate lower than in previous years, but still as high as 29.72 , he was lucky to escape unharmed, but the second year of suffering from polio, fallen Tuiji. 10 years old, his father passed away. 35 years old, wife very ill, died after debt. 1996, 38 years old, he braved the risk of ruin and 46 colleagues buyout financing for 1 million yuan started Paradise brand appliances wholesale, and then he was smaller than the 11-year-old Huang Guangyu has been completed States United States Electric chain structure, and began to get involved Real estate Industry, 1.3 billion investment in construction in Beijing Pengrunjiayuan; smaller than his 5-year-old Zhang Jindong, Suning also in Nanjing to the development of enterprise scale to 15 million, and set up the first foreign subsidiary of Suning??? Yangzhou Su Ning to begin the development of a national chain. In 1999, he began experimenting with home appliance chain, and the National United States, China through Suning in Shanghai and other foreign giants close melee. 2 years later, he saw had been out nine in Shanghai, the country store electrical suddenly fell through ... ... and 3 years later, he nearly died of Paradise that made sales of 160 billion home appliance retail chain, sit third in the industry top spot in the Shanghai market share of 65% has to firmly occupy the first position. His assessment of the industry is catching up were home appliance chain, Gome and Suning because, because of Wong Kwong Yu and Zhang Jindong. He himself believes that the goal of catching up only Best Buy (BestBuy, the world's largest home appliance chain giant). Nanhui husband still live in the room The Yongle Home Appliances at the company headquarters in Pudong, Cambridge, hung around the walls is very philosophical slogan: "5% of active thinking, and 5% of people believe that thinking, 5% were forced to think, the rest 85% of people hate thinking "," No matter how much an enterprise scale, if its still limited to the founder members of the Board, that this enterprise is still in its infancy, "... ... along the way to go past these slogans is spacious Chen Xiao The Office of the Chairman. Outside his office, had a table and oversized refrigerator, which stood scattered in bags of milk, instant noodles, biscuits, bread and sauce. He said he was here working hours is from 9 am to 9 pm, hungry and went to the refrigerator looking for something casual to eat, eat and then work again. In addition to decline can not afford to travel and entertainment, he would return after work Nanhui home with their families, it was built many years ago my husband Housing Department, apart from the dwellings and no other property. Chen Xiao said that changes in the market forced him to become active thinking that 5% of a member, or only beaten in envy. In that large refrigerator next to the station, wearing a traffic map of Shanghai, many large and small, marked above the red and yellow dots, blue or green spots, red spots on behalf of Yongle's stores, other colors are competitors, these little every day, dynamically changing. We can not speculate CHEN hungry to come here in search of food, it will stare at the colored tag thinking about, but those competitors can imagine such a scenario, if so, will feel back on the trace of coolness. "Average 2-3 days to go according to plan out a shop, a lot of pressure on us, but there is no way, opponents are crazy expansion." Chen Xiao told reporters that at present the total number of Yongle has reached 120 stores, Gome and Suning after, he plans to open nationwide this year to 250 stores, and enter Beijing, Nanjing, Shenzhen, Gome and Suning have early access the primary market. Xiao-to describe the vision is to become the Paradise "century-old," China's Best Buy. Paradise opponents do something unexpected I am an expert from universal-laptopadapter.com, while we provides the quality product, such as China Universal Notebook Power Supply , Universal Laptop AC Adaptor Manufacturer, Universal DC Power Adapter,and more.
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