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4g iphone 5 will be immediate hit, pcworld study suggests - Toy Car Racing Track by fdhjkl rfghjtkl





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4g iphone 5 will be immediate hit, pcworld study suggests - Toy Car Racing Track by
Article Posted: 07/06/2012
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Articles Written: 2148
Word Count: 628
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4g iphone 5 will be immediate hit, pcworld study suggests - Toy Car Racing Track


 
Business,Business News,Business Opportunities
If the results of a new PCWorld/Macworld survey are any guide, the forthcoming iPhone 5 with LTE is going to be a big hit . Large numbers of people plan to buy or upgrade to the first 4GiPhone, many of them citing the new LTE wireless technology as a main reason, the survey suggests. Of the Macworld readers asked, 70 percent say they will buy the new device, with48 percent of those people saying they will preorder it. Far fewer PCWorld readers--15 percent--are already sold on the device.

But almost 40percent of mobile users who read neither PCWorld nor Macworld say they too will buy the iPhone 5. The PCWorld/Macworld survey was conducted in March among a group of 1248 survey takers:592 PCWorld readers, 271 Macworld readers, and a panel of 385 smartphone users who read neitherpublication. Most of the people who say they plan to buy the new iPhone willlikely choose the AT&T version. Among those surveyed, 41percent say they're likely to buy the AT&T iPhone, while 29percent say they're likely to own the Verizon version.

AT&T isthe carrier of choice among 62 percent of Macworld readers, while 36 percent of PCWorld readers prefer Verizon. New iPhone and "Churn" Although less than 10 percent of PCWorld and Macworld readers say they are "likely" to switch carriers in the next year,a suprisingly large number of smartphone owners who don't readthose publications--about 30 percent--say they are likely toswitch. The carriers refer to those people as "churn," and theyspend a lot of money each year trying to capture them fromcompetitors. That's why it's crucial to the carriers to offer thelatest version of the hugely popular iPhone, and to outfit it withvery fast LTE service. After citing saving money on plans as the most important reason toswitch, people responding to the survey identified "networkservice" as the most important factor causing a carrier switch, sothe battle for data speed among the carriers may indeed affect whograbs the most iPhone-using subscribers.

A recent PCWorld study showed that AT&T's new LTE service, while now in far fewerplaces than Verizon's, is the fastest in the land. Best Carrier for iPhone 5? Of the non- PCWorld/Macworld reading "switchers," 24 percent say they'd go to AT&T, while20 percent say they'd go to T-Mobile, 19 percent say they'd go toSprint, and only 15 percent say they'd go to Verizon. Of PCWorld and Macworld readers who said they were either "unsure" or "likely" to switchcarriers, Verizon was the most common choice. Half of the Macworld -reading "switchers" say they would go to Verizon, while 32 percentof the PCWorld readers say they would switch to Verizon. As it stands today, Verizon and AT&T--which together claim morethan 80 percent of US post-paid subscribers--are almost even incustomer satisfaction, according to the survey.

Sixty-four percentof Verizon customers and 62 percent of AT&T customers saythey're extremely or very satisfied. Expectations, Speculations While expectations and hype are running high, Apple has released noword on when the new iPhone will appear. And details on the next-generation iPhone remain sparse. Most analysts believe that the new device will show up in latesummer or fall, with a thinner form factor and a Qualcomm chip thatlets the phone connect with several flavors of 3G GSM and 4G LTEservice.

The carriers and the analysts have been pleasantly surprised bystrong sales of the iPhone 4S, which dissappointed many by notcoming with a 4G radio inside. If the not-very-revolutionary iPhone4S can do so well with consumers, the reasoning goes, theLTE-equiped iPhone 5 should sell even better.

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