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Taking the decision to go for self publishing a book is no doubt a bold one. But as is the case with every other field in the world, you will always come across factors that will get you to reconsider this decision. There will be situations that will definitely give you second thoughts, compelling you to take a step back and go for the traditional way of getting your book published. There are many myths and beliefs prevalent in the field that can easily confuse you. But don’t worry! I am here to demystify it all and help you differentiate the truth from the folklore. So here are some of the most common myths about self publishing a book and the actual truth behind them. Myth: The best way to go forward for a newbie is to write a novel. Fact: The truth is actually the opposite of this belief. If you are planning to go for self publishing a book, the best and safest route would be to create an informative, nonfiction work. How-to books sell well over the internet. People need to find credible information and as long as the source looks to be reputable and trustworthy, they will not hesitate in spending a few dollars on it. Make sure that you market yourself and your book in a way that you sound dependable to your readers. With the right advertising techniques, you will definitely be able to make the most profit out of self publishing a book. Myth: The only books that are successful are those written by big name writers or celebs Fact: Think about it – those writers who are famous now had also faced a situation similar to yours at some point in their careers. What sells is good quality content and if you have that, you can market your way to success, regardless of whether you go for self publishing a book or hire a reputed literary agent for it. What you need is great content and a killer marketing strategy for getting it across to your readers. The internet makes it extremely easy for newbie writers to reach out to an unimaginably wide audience. Remove these apprehensions and make the most of the opportunity. Myth: You are not expected to market you own book. Fact: As an author, your responsibility is not just to come up with the book. You also have to come up with a marketing strategy to sell your product in the best way possible. This is even more so if you are planning on self publishing a book. Therefore, remove every doubt from your mind that your only task as an author is to write good quality content. Selling a book is a business, and just like any other business, you need to market your product. This will involve book signings, appearances, autographed giveaways and many other innovative ways to catch the attention of your readers. These will be required even more in case you are going for self publishing a book. About The Author Mathew Dekay is a veteran player from the world of book marketing and publicity and is well versed with all the old and new dynamics of the field. He is also loves to write about his experiences in the industry where he shares the important tips and tricks of the trade that will help authors survive in the ever changing book publishing world.
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