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Water sports apparel: innovation keeps brands afloat by Bharat Book Bureau
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Water sports apparel: innovation keeps brands afloat |
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Business
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Water sports apparel is designed to keep the wearer warm while he or she participates in underwater and surface water sports and recreational activities -- such as diving, snorkelling, sailing and surfing. These activities require apparel with one or more of several high performance properties, including thermal insulation, waterproofness and breathability. In general, manufacturers of water sports apparel have suffered in recent years as a result of the global economic crisis, declining participation rates in many water sports and changing consumer tastes. Many manufacturers have reacted positively by introducing product innovations such as inflatable wetsuits, boardshorts incorporating compression technology and garments made from environmentally friendly materials, in order to increase sales. This report provides a wealth of information on: the development of the water sports industry; participation in water sports; the market for water sports apparel; and key suppliers in the water sports apparel market. The report also features information on: the different types of apparel for underwater sports and surface water sports; footwear and accessories worn for water sports; the role of fashion in the water sports apparel market; and innovations in water sports apparel. Also, it provides an outlook for the future of the market.Water sports apparel: innovation keeps brands afloat. SUMMARY INTRODUCTION Types of water sports DEVELOPMENT OF THE WATER SPORTS APPAREL INDUSTRY PARTICIPATION IN WATER SPORTS MARKETS FOR WATER SPORTS APPAREL TYPES OF APPAREL FOR UNDERWATER SPORTS Wetsuits Wetsuit styles Materials used in wetsuit construction Features which enhance thermal insulation Wetsuit seams Wetsuit entry systems Semi-dry suits Drysuits Body suits Rash vests and insulated vests TYPES OF APPAREL FOR SURFACE WATER SPORTS Boardshorts T-shirts Spray tops Hard wearing sailing jackets FOOTWEAR AND ACCESSORIES WORN FOR WATER SPORTS Footwear Accessories ROLE OF FASHION IN THE WATER SPORTS APPAREL MARKET KEY SUPPLIERS IN THE WATER SPORTS APPAREL MARKET INNOVATIONS IN WATER SPORTS APPAREL Billabong International: V1 De Soto Sports: GreenGoma wetsuit Diving Unlimited International: ECODiveWear O’Neill: Technobutter Patagonia: no chafing boardshorts Patagonia and Yulex Corporation: wetsuit made from biomaterials Quiksilver: Reactor Xplosive Boardshort Rip Curl: Flash Bomb University of Western Australia and University of Queensland: shark repellent wetsuits Waterproof: W30 OUTLOOK For more information kindly visit : Water sports apparel: innovation keeps brands afloat. Or Bharat Book Bureau Tel: +91 22 27810772 / 27810773 Toll Free No for USA/Canada : 1-866-279-8368 Email: info@bharatbook.com Website: www.bharatbook.com Follow us on twitter: https://twitter.com/researchbook Follow us on linkedin : http://www.linkedin.com/company/bharat-book-bureau Our Blog : http://blog.bharatbook.com/
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water, innovation, apparel, market data, market research reports,
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