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Some Important Things You Should Know About Proper Search Engine Optimization by James Kupe





Article Author Biography
Some Important Things You Should Know About Proper Search Engine Optimization by
Article Posted: 06/22/2013
Article Views: 67
Articles Written: 384
Word Count: 541
Article Votes: 0
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Some Important Things You Should Know About Proper Search Engine Optimization


 
Business
If you have a website for your business, one of the most important techniques for making that website successful is something called search engine optimization. Search engine optimization is the process of making sure search engines choose your website first. Read on for some tips on how to optimize your website.

If you are trying to draw attention to your site or blog, post comments on the relevant blogs of others. This catches their attention and will at least lead to some traffic. In the best case scenario, you can even end up with a back link and a recommendation from the other blogger.

To get a gauge on if your SEO is working, you have to monitor your standings. Monitor with a tool such as Google task bar to best keep an eye on your page rank. You'll also want to have an idea of where your site visitors are coming from and which key words they're typing in to find you.

To make your website more "crawl-able" for search engines, you should ensure that your website has a complete site map. If you do not know how to make one, you can find free site map generating tools online. Making your site more search engine friendly will give you a better chance of increasing your site's rankings.

Learn the basics of search engine optimization, even though they may include some daunting definitions and seem extremely time-consuming. Once you learn a few tricks of the trade, you will be much less intimidated by other factors involved. Equipping yourself with knowledge of the tasks can put you heads above others who have yet to learn the basics.

Be descriptive with all your links, be they video, banner, text, or graphics. No one will be interested in clicking a link that simply says "Click me." They want to know what they are getting themselves into! Using your keywords in the description can also bump you up on the search engine lists, so it is a win-win!

When you are about to hire a search engine optimization company, it is important that you research into the company and all of the different tactics the company uses. You should always ask questions. Some good questions to ask include things that have to do with the risks of using their company's service.

Remember to effectively use the description meta tag on your website, because that is what search engines will use to summarize what a page on your website is about. Search engines will generally use a maximum of 160 characters for this description meta tag. Using the description meta tag, will go a long way toward boosting your SEO value.

Failing to recognize the importance of search engine optimization is one of the biggest mistakes businesses make with their online presence. It is also one of the easiest to correct. If you follow all the advice expounded on in this article you will be sure to position your business to be much more competitive online.

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