The race for supremacy in the internet based businesses has been really heating up and many sites have been put up to help others to get ahead for a small fee. But there are also ways in which you don’t have to pay so much to make yourself a good list of loyal followers. Having a satisfied web traffic and visitors allows you to put up a foundation wherein you can build an opt-in list and make it grow from there. |
An opt-in list allows you to provide newsletters to your subscribers with their consent. When people sign up, they know that they will be receiving updates and news from your site and the industry your represent via an e-mail. But that doesn’t mean that all of those who subscribe read them at all. Many lists have been built due to an attachment with free software or for a promotional discount and such. Some are not really interested in receiving e-mails from companies and just treat them as waste of cyberspace and delete or trash them without so mush as opening the e-mail and scanning them. You can change all that. While forwarding an email message is relatively after producing your newsletter. Getting people to open them is not as easy. You don’t want to waste all the time and effort used in making the newsletters, you want people to read them and have their interests piqued. Interested enough to go to your website and look around and most especially purchased and acquire your products or services.
Article marketing is an ideal way to improve your website traffic without expending too much energy. All you need do is to write a few decent articles, and your traffic will increase significantly.
The writing must be relevant to the topic or niche of your website, or at least the page that you intend to direct traffic towards. That is one tremendous advantage that article marketing has over most other traffic building programs: you can direct the traffic to whatever page on your site you wish.
This is done by means of your author’s resource box, that is an area set aside by most article directories for a few words about yourself and a link or two back to your website. That link need not be only to your home page, but can be to any page on your site that you choose. The page you choose, however, must be relevant to the article you have written. You don’t send a reader to a page on octopi if you have just written an article about giant squid or turtles.
One mistake that many authors make is to fail to understand what is allowed in the resource box, sometimes called a bio. Some allow HTML and others don’t. Some allow links and others don’t. If you are not allowed a link to your site then there is little point in providing a directory with a free article. Don’t use these sites, and there are several of those that I have come across. Some directories do not provide a resource box, but allow you to add a few words with your url at the end of the article.
The best quality article sites are the ones that Google likes. Article Alley is one of the more recognised sites, it has a network of sister sites and each article get published on all of the sites. http://www.iBestof.com and Ezine Articles is another good sites as is http://www.e-bestsellers.com/article , Isnare and Go articles. Some charge a small yearly fee but it is well worth it.
It doesn’t matter, as long as you are allowed to provide a link back to your website. You then get a one way link to your site, but even better in many cases, you also get traffic from people that like your writing and click on your link to visit your website for more information. Depending on the topic of your article, and how you submit it, that can be a massive short-term jump, or a steady stream over a longer period. The ideal is a combination of each, but that depends on your submission strategy and how many versions of your article you submit.
The versions matter, because if you can produce a few versions and submit different versions to different groups of directories, then you will get better results. That is because after a while, the search engines will begin to detect that a number of article directories, and other websites, have the same content (your article). They will then begin to drop some of these from their listings as being less relevant, and this will continue theoretically until there is only one directory or site with your article on it.
Article marketing can be used to increase your website traffic, but you can maximise that increase if you use the directories and your articles intelligently.
So make the best of it and submit it to as many article directories as possible for a quick burst of traffic, then write others to keep it going.
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Copyright © Anne-Marie Ronsen
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Anne-Marie Ronsen is the author of many wealth and self development books. Download FREE e-books from http://www.e-bestsellers.com, http://www.plrbestsellers.com or http://www.universalpublishingltd.com ...You will learn about the best tips and recommendations to improve your health, weight and wealth. You'll also discover FREE Premium content at http://www.ibestof.com/ and Manual Submission Directory at: http://www.webdirectorybank.com
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