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A squeeze page is also called a landing page and it is considered as one of the most powerful tools of internet marketing. A squeeze page design is a single page design dedicated to sell your service and build a mailing list. As simple as it sounds, the key lies in getting the information from what you have to offer. As the name itself suggests, in a squeeze page design – there is an element of forcefulness involved which entice visitors to fill in their contact details. It is sort of an ultimatum for people to either take the offer or leave the page. With the help of a website designing tool, you can easily create a squeeze page design. Following are some factors that will help you to get the best of your squeeze page. 1.The goal of the squeeze page is to capture the attention of the visitors and in order to do that, it is important that you offer them something that they can use. It has to be something really valuable such as a discount or a freebie. This will entice them to fill in the opt-in page. 2.Just like a newspaper or other print publications, headline is one of the most important parts of the squeeze page. In order to make visitors have a look at your page, you must write an attractive headline. This should be written keeping the fact in mind that what will appeal to the reader. The idea behind the headline should be why a visitor would want your service. If you will mention the reasoning in your headline, it will definitely grab their attention. 3.There is no other goal of a squeeze page design, other than getting visitor information. So that’s what your page should focus on, there shouldn’t be any affiliate links, sales pitches or links to any other pages. You can take help of a website designing tool to design the page, however make sure that your design is neat and organized. Emphasize things that need to be emphasized, use bold text, bullets and highlight the key points. Don’t use fancy elements and graphics. 4.Use of multimedia can be of great help in a squeeze page. Though you need to ensure you don’t do it excessively, use of a video can of great advantage. 5.While writing the copy of your squeeze page, you should write information in short. A good squeeze page says a lot in few words. The important parts of squeeze page are the headline, benefits and call to action. All of these should be very crisply written. 6.A lot of people don’t feel comfortable giving their email addresses and other information unless it’s absolutely necessary. So just ask for the information that you feel is necessary instead of asking multiple details. 7.One of the most important things is to assure visitors about their privacy. You must ensure them of their privacy because that will help you to build a trustable relationship. To wrap up, it is simplicity and creativity that make an outstanding squeeze page design. It is always recommended to take help of website designing tool rather than hiring someone to make them for you because designing tools are easy and self- explanatory. Website designing tool is a quick and easy way to create squeeze page. All the above-mentioned tips and tricks will help you to increase the conversion rate. The article explains what is a squeeze page design and the factors that plays an important role in its success.
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