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Author: Fabienne Fredrickson
Company: Client Attraction, LLC
Website: ClientAttraction.com
Author Comment / Biography: Fabienne Fredrickson is founder of ClientAttraction.com, ranked on the Inc. 500/5000 List of America’s Fastest Growing Private Companies in 2011. ClientAttraction.com is devoted to teaching entrepreneurs around the world how to consistently attract ideal, high-paying clients, put their marketing on autopilot, shift their mindset towards abundance and take a no-excuses approach to creating a highly successful and meaningful business, while working less. Through her workshops, courses, coaching programs, and products, Fabienne shows her students how to go from 5-figures to 6-figures in their business and then from 6-figures to 7-figures, while experiencing freedom and creating an abundant life they love.
To order Fabienne’s FREE Audio CD, “How to Attract All the Clients You Need” by mail and receive her weekly marketing & success mindset articles on attracting more high-paying clients and dramatically increasing your income, visit www.clientattraction.com.
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Articles by Fabienne Fredrickson |
251. Get more clients using the "know-like-trust" factor
January 11, 2012
I can’t honestly remember where and when I first heard about the Know-Like-and-Trust Factor (who knows, I probably think I invented it! Ha!) It’s so ingrained in my way of thinking about networking, Client Attraction and Closing the Sale, that I take its origin for granted sometimes.
But a...
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252. It's time to change your perception of networking
January 11, 2012
There was a time (many say it’s still going on now) that networking was about entering a large crowded room of people you didn’t know, all dressed in stuffy business attire and your goal was to walk away with as many cards as possible, exchanging them frantically and promising to “do lunch”.
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253. Stand Out From Your Competition by Adding More Value with "Client Extras"
January 11, 2012
“If you wish to be wealthy, then act to create real value.” — Ralph Marston
An aspect of setting yourself apart from competitors is the value that you add to your services, without wanting anything in return. Competition within one’s industry can sometimes be fierce. Once you’ve determined w...
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254. Track Your Marketing Schedule a Year Ahead
December 30, 2011
To keep track of what days are meant for what in your calendar, you need to figure out how much business development time you’ll need, how many client days you’ll need and how many “off” days you’ll need, including vacation time. I recommend buying a laminated year-at-a-glance calendar and designati...
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255. Eliminate "Feast or Famine" by Being Systematic About Your Client Attraction
December 30, 2011
The only way to make sure that you always have a full practice is to always market. And the best way to do that is to make all the pieces of your marketing pie run on a system, like a well-oiled machine that doesn’t need you to be there the whole time, just once in a while to make sure everything’s ...
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256. Be Known for One Thing
December 23, 2011
What is the personality of your business? A lot of people have trouble growing their business very quickly and big because the business has a split personality.
When I was first starting out in business when I had my nutrition business, I saw people who would say, “Oh, I’m a holistic nut...
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257. How to Turn Your Business Failures into Growth and Success
December 23, 2011
Here is your Client Attraction strategy tip for this week is about failure. I want to share a message with you about failure that is: failure is good. Now I mean that. Failure is good. I don’t wish failure on you everyday but a healthy small dose of failure in your business is one of the best things...
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258. Take time off to focus on your business
December 19, 2011
Speaking of going away… I know, you’re probably thinking, “What do you mean, schedule time off? I thought we were just getting started here?” But the thing is, it’s important to also schedule time off so that you can really focus on work while you’re at work. (How many burned-out entrepreneurs have ...
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259. Know what sets you apart (Unique Selling Propositions)
December 19, 2011
There’s s standard marketing term called the USP, Unique Selling Proposition, that’s going to be very important in helping you (and prospective clients) figure out why they should work with you as opposed to your competitor down the street. Use this along with your Credibility Factors to close clien...
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260. Speaking is One of the Best Ways to Attract Ideal Clients
December 18, 2011
I would, without a doubt in my mind, say that aside from networking, speaking is one of the best ways I know to attract your Ideal Clients. It is by far the best way I’ve experienced and seen my clients experience how to literally PULL clients to them.
Here’s why:
When you’ve already...
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