2081. Who Can Benefit from DRTV?
July 26, 2009
There are many entities that may benefit from DRTV. For example, marketers, small businesses, and even viewers can benefit from direct response television. Some of the benefits will be discussed.
Viewers Viewers benefit from DRTV because they are able to make a purchase directly from the co...
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2082. Why Do Viewers Watch DRTV?
July 26, 2009
There are many reasons why viewers like DRTV, or infomercials are they are commonly called by the public. First of all, DRTV makes purchasing an item extremely easy. All that's necessary is to pick up the phone or visit the company's URL. No driving to the store or looking for the product is necessa...
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2083. DRTV - The Cost Factor
July 26, 2009
The actual price of airtime for DRTV will depend upon the amount of time purchased. The airtime for direct response television is considerably less expensive than other types of television airtime and can even be called affordable for products that appeal to the masses. That's because hundreds of th...
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2084. Things to Consider Before a DRTV Campaign
July 26, 2009
It's amazing to consider the number of new inventions every year that truly could impact the lives of millions in a positive way. However, getting a great invention from a prototype to production and in an infomercial takes a great deal of time and money. In fact, many times products are invented an...
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2085. DRTV-Things to Think About
July 26, 2009
Direct response television is the best option for many products simply because it is a method that is effective. However, there is a lot of work that goes on behind the scenes before the infomercial may be aired. In fact, there must be a plan for how the infomercial will be carried out, a script mus...
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2086. DRTV or Traditional Advertising: Which is Best?
July 26, 2009
Marketing a product to the masses is not cheap and although DRTV is affordable when compared to traditional television advertising it's still not a small amount of money. In many cases the cost of advertising on television is the only real barrier marketers face. They may have the next product that ...
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2087. How to Take Advantage of DRTV
July 26, 2009
Marketers interested in selling a product successfully should consider all options before deciding on the best marketing campaign. However, for products that are high quality with mass appeal one of the best methods is to advertise through direct response television, DRTV. Direct response television...
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2088. Interesting DRTV Facts
July 26, 2009
Few people know what DRTV is by that definition. Even if you referred to it as direct response television you still wouldn't have that many people who would know what you were referring to. However, say the word "infomercial" and you will have instant understanding among the majority of the populati...
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2089. What Makes DRTV Work?
July 26, 2009
Direct response television, DRTV, is still around as a marketing strategy for one simple reason: it works! DRTV is not an advertising method that will work for all products and services or that is even cost effective for all products and services. However, it is incredibly versatile as far as a mark...
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2090. DRTV Advertising Tips
July 26, 2009
Direct response marketing through infomercials started out in the 1980s however they really gained significant popularity during the 1990s. The original days of infomercials and DRTV were not the same as today. In fact, many of the products that were advertised through DRTV infomercials were also av...
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Author: Jamie Hanson
