In April of 2019, I purchased an affiliate marketing course from a rather nice New Zealander. |
Very useful course back when I worked on my old blog, EZPC Building.
But that’s not what I want to talk about here.
I was going through my inbox and I looked at all the emails he sent me from April 2019 and on.
This man has been emailing me so inconsistently that I almost forgot I was on his list. Let’s just say, the number of times he emailed me is less than the number of toes I have.
And when I looked through the content, everything started to make sense.
You see, there are two types of people in the email marketing world:
1. You have the people who email you consistently and want to build a solid relationship with you.
2. There are the, what I like to call, “email booty callers.” You barely hear from these people. And when you do, it’s when they come across an opportunity to make money off you.
The New Zealander is a great example of an “email booty caller.”
Looking through his past emails, all he did was promote his affiliate offers to me and everyone else on his list (Blatantly too, I should add).
There was zero relationship building.
Zero useful or entertaining content.
It was just pure promotion to the point where he might as well send me emails that look like the newsletters that big corporations send out.
It would’ve been the same difference.
You don’t want to be like that. It’ll do you nothing but give you a one way ticket to the trash bin and your subscriber’s exiled newsletter list.
No, you want to be #1. Pun absolutely intended.
It all starts with learning the ways of email copywriting taught in How to Become an Email Titan.
Link to the sample chapters is below.
About the author:
Ellisen Wang is an email copywriter and the author of “How to Become an Email Titan.” You can read the sample chapters of the book and learn how to write email copy that your subscribers will never get enough of and will make them want to buy from you by opting in at EllisenWang.com. When you opt in, you’ll also get daily copywriting, email marketing, and business tips sent straight to your inbox. If you don't want to optin, you can also read through the blog and listen to the audios for more marketing content and training.
Related Articles -
business tips, email marketing tips,