141. How can Social Media be used in Nation Marketing?
June 20, 2013
Social Media is undoubtedly a very effective networking tool and in this case an excellent Nation Marketing tool. The increasing popularity of Facebook, Twitter and others such as LinkedIn, Google+ and Instagram has made the world far more connected than ever before. Countri...
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142. Country Branding II
June 17, 2013
A Country Ranking can include a lot of rankings. Countries are ranked by different objectives. Economy, investment, export, trade, tourism, travel, et cetera. A Country Ranking selects some points of the objective that it’s been ranked about and c...
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143. How is place branding the creation of a place?
June 17, 2013
Cities are going to a future way smarter than the present is. If they want to provide better services and quality of life to citizens and be a good destination for tourists and also a good place to invest, they need to re-think today’s thoughts and plans. This is called smart brand management.
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144. Nation Marketing IV
June 17, 2013
Nation marketing would help to ascertain whether to make an effort and try to reposition itself for country C or ignore it altogether as it is a non-profit market. It may well be that country B is the only major market country A could serve successfully. Perhaps because cou...
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145. Talent Strategies IV
June 17, 2013
Talent strategies > that emphasize equality and are built on meritocratic values can go a long way to motivate people and achieve a much lower employee turnover. This entails not only a firm treating its employees fairly but also cultivating a culture where employees treat each other...
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146. Nation Brand VI
June 13, 2013
Nation Brand, a modern identity. This Nation Brand will deliver to the world the values that characterize the country's comparative advantages, and it will make it attractive and competitive. The more clearly and more loudly the message is spread, t...
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147. THE CONSEQUENCES OF FOREIGN DIRECT INVESTMENT
June 13, 2013
Foreign direct investment is “an investment made by a company or entity based in one country, into a company or entity based in another country.” It is opposed to foreign indirect investment in that the latter is a passive investment in the securities of another country such as stocks and bonds . ...
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148. RANKING COUNTRIES:TOURISM
June 13, 2013
A Tourism ranking is a list in wich countries are generally ranked are ranked by the number of international visitor arrivals, by the revenue generated by inbound tourism, and by the expendituresof outbound travelers , although the variables taking into account taken into ...
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149. Country Ranking I
June 13, 2013
Every year countries get ranked by a variety of factors. Those could concern tourism, GDP, health, human development indexes etc. The focus is more on the tourism category. Countries with the most visitors are usually on the top spots when it comes to Country Ranking. In the...
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150. Tourism Ranking III
June 10, 2013
Tourism competitiveness is an important economic indicator. It is a major element in economic stimulation packages. In addition, tourism is among the largest employers in most countries and also a fast-lane vehicle into the workforce for young people and women. Encouraging travel boosts consumer and...
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