|
|
 |
|
| Articles by Joshua Smitth |
121. Country Brand Ranking
July 08, 2013
Country Brand Ranking measures a country´s performance relative to other countries in tourism or trade. Bloom Consulting, a niche consultancy in country branding, believes it is important to separate tourism and trade because two different organizations are responsible for e...
|
|
 |
122. Tourism Brand IV
July 04, 2013
The Tourism Brand is how the tourist associates him or herself with the destination. It is the amalgamation of thoughts, emotions, opinions, experiences and memories that reside within their minds. A logo is often the most impressionable and memorable aspect of a brand, but...
|
|
|
123. World Tourism Ranking III
July 04, 2013
A World Tourism Ranking is a ranking that classifies countries by the effectiveness of their country brand strategies in terms of tourism. You have to define many variables that characterize the country in order to rank every single one equivalent. You have to investigate in...
|
|
|
124. How can Spain attract foreign direct investment?
July 04, 2013
When a country fosters growth and welfare it is crucial to Attract Foreign Direct Investment , and it can be even more important in a situation of economic downturn like the one Spain is going through. Therefore, politicians and businessmen should ask themselves in which way...
|
|
|
125. How strong really is São Tomé and Principe's Country Brand Ranking?
July 04, 2013
A Country Brand Ranking ranks a large number of countries according to the effectiveness of their country brand and image. An example of such a ranking is the Bloom Consulting Country Brand Ranking in which 161 countries are ordered in terms of the...
|
|
|
126. Why is it beneficial for countries to improve their World Tourism Ranking?
July 01, 2013
The t World Tourism Ranking is a rank of the top performers worldwide in terms of the number of visitors to the country and the value of tourism receipts the country earns. Improving either of these values will improve the country in question’s t World Tourism Ran...
|
|
|
127. Getting to know Nation Branding
July 01, 2013
No one can deny that in today’s ever-changing societies more and more nations care about their image by emphasizing to their distinctive characteristics. That is where Nation Branding appears aiming to measure, manage and build the reputation that the different countries de...
|
|
|
128. Attract Foreign Direct Investment III
July 01, 2013
Attract Foreign Direct Investment . What are some of the things that investors are looking for in a destination, and what aspects of a destination can one control, and which can he not? Fortunately, investors are also human, and are subject to the psychological tendencies as...
|
|
|
129. Country Brands Ranking IV
July 01, 2013
There are many Country Brands Ranking that measure the global perceptions of countries. It asks for research about several dimensions. You can take culture, people, trade, export, tourism, investment take into account and many more. It reflects a country’s attractiveness an...
|
|
|
130. About Tourism Brand
June 27, 2013
A promising and inspiring brand is the core of every successful marketing strategy. Tourism brands, whether related to a single business or entire destinations, are important as they can communicate an important message to potential visitors. A Tourism Brand refers to region...
|
|
|
|
|
|
>
|
|
|
|
|
| Author Login |
|
|
 |
Advertiser Login
ADVERTISE HERE NOW!
Limited Time $60 Offer!
90 Days-1.5 Million Views
|
|
TIM FAY
After 60-plus years of living, I am just trying to pass down some of the information that I have lea...more
|
|
|
|
|
GENE MYERS
Author of four books and two screenplays; frequent magazine contributor. I have four other books "in...more
|
|
|
|
|
LAURA JEEVES
At LeadGenerators, we specialise in content-led Online Marketing Strategies for our clients in the t...more
|
|
|
|
|
ALEX BELSEY
I am the editor of QUAY Magazine, a B2B publication based in the South West of the UK. I am also the...more
|
|
|
|
|
SUSAN FRIESEN
Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, ...more
|
|
|
|
|
STEPHEN BYE
Steve Bye is currently a fiction writer, who published his first novel, ‘Looking Forward Through the...more
|
|
|
|
|
SHALINI MITTAL
A postgraduate in Fashion Technology. Shalini is a writer at heart! Writing for her is an expression...more
|
|
|
|
|
ADRIAN JOELE
I have been involved in nutrition and weight management for over 12 years and I like to share my kn...more
|
|
|
|
|
JAMES KENNY
James is a Research Enthusiast that focuses on the understanding of how things work and can be impro...more
|
|
|
|
Author: Joshua Smitth
