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Articles by Joshua Smitth |
181. World ranking of university towns
May 16, 2013
Despite the crisis in the Euro zone Paris was chosen to be the best academic city in the world, according to the results of the World ranking of university towns published in February by the British QS.Selection.
Ranking is made from the perspective of needs of stu...
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182. How can Shanghai's work culture influence its FDI Strategy? Part II
May 13, 2013
By using Hofstede’s 5–D Model we are able to determine the work culture of Shanghai as well as China as a whole. Following the first part of this article “How can Shanghai’s work culture influence its FDI Strategy’, in this article we will continue to evaluate how can the city’s culture affect its <...
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183. Marketing destination II
May 13, 2013
A Marketing Destination Organization can be a corporate, nonprofit or governmental business entity. This Organization is responsible for coordinating and leading all the marketing efforts on behalf of a particular destination. A Marketing Destination ...
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184. Talent Strategies I
May 13, 2013
An organization has to have the capability and the capacity to achieve a good business strategy. A Talent Strategy, a complex set of critical business processes, has to be designed to ensure valuable benchmarking insights into talent management’s best practices. A proper ap...
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185. The importance of politics in Country Branding
May 13, 2013
Politics are a messy affair, a vague yet precise art using the most developed of people’s social skills but plays a vital part in building the image of a country, how outsiders perceive it, in other words, the Country brand .
Because politics are based on social inter...
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186. Marketing a country I
May 09, 2013
Marketing a Country. Marketing a Country is blending all the information that a country can give you and make it presentable, appealing, nice, interesting to the target. If the target is to get more investors, then, Marketing a Country<...
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187. What is a Marketing Destination?
May 09, 2013
Marketing Destination - is a way of specific treatment for perspective clients, companies or tourists, in terms of attracting them to chose several destination for visit or business activities. Marketing Destination focuses on policies and strategies...
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188. Why not get the best of the best?
May 09, 2013
At the time of global change, still aging population, more and more dynamic mobility of global society and technology challenges Attraction of talents becomes to be more and more important activity. An attractive image of the employer and the workplace in the eyes of potenti...
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189. Attraction of talent I
May 09, 2013
Attract Talent you need to know what kind of talent do you want. And for you to know this you have to understand what kind of tasks / jobs / plans / work you want to do. And for you to know this you have to know what kind of goals you want to achieve. And for you to know thi...
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190. The cycle of the development of a country
May 06, 2013
Development of a country is one of the most discussed topics worldwide. A developing a country means that their skills in various areas are being improved, that it has corrected errors, that created development strategies and applied them and saw results, that could recogniz...
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Author of four books and two screenplays; frequent magazine contributor. I have four other books "in...more
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At LeadGenerators, we specialise in content-led Online Marketing Strategies for our clients in the t...more
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Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, ...more
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