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Author: Susan Friesen
Company: eVision Media
Region: British Columbia Canada
Website: evisionmedia.ca
Author Comment / Biography:
Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, and founder of British Columbia’s premiere boutique web development and digital marketing agency, eVision Media.
With over 20 years of experience in the industry, she is an expert in helping businesses establish their online presence and create a strong brand identity.
Her passion for empowering entrepreneurs and small business owners to succeed in the digital world has earned her a reputation as a leading authority in the branding and marketing industry.
Visit www.BrandIdentitySteps.com and download your FREE guide: "Unlocking Customer Trust and Business Growth: Your 7-Step Guide to Defining a Compelling Brand Identity that Appeals to Your Perfect Clients".
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| Articles by Susan Friesen |
191. Getting Your Business Ready NOW for Holiday Shopping
December 03, 2017
Black Friday and its good friend Cyber Monday are over. But it’s not too late to prepare for the next big spending spree: The Holidays
Christmas shopping and websites didn’t always go together. For years consumers had the option of ordering online for contacting a new business, but an unfa...
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192. 8 Personal Branding Mistakes that are Hurting Your Business
November 26, 2017
There’s no denying consumers crave a deeper connection with the companies they do business with. And that’s why these days having a fancy website and logo isn't enough to define your brand.
Therefore, it's very important to thoughtfully create a personal brand that truly shares who you a...
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193. 5 Steps to a Strong Personal Brand on Social Media
November 19, 2017
Social media is everywhere and having yourself on it can be great; however, your professionalism doesn’t stop at your professional profiles.
If you’re an influencer in your industry or the face of your business, then paying attention to personal branding is essential in your social profiles....
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194. Secrets to Creating a Visual Brand Identity That Sets You Apart
November 12, 2017
8 Key Areas You Want to Keep Your Visual Brand Consistent Have you ever wondered what your social media followers think about you? Is it possible you are sending mixed messages to your prospects? This month we’re talking about the importance of personal branding and how ...
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195. 7 Crucial Elements to Building an Effective Personal Brand
November 06, 2017
How to Gain More Income, Influence and Impact Through Building a Personal Brand It used to be that if you had a logo and a website you had a business brand. But today's consumers demand a lot more. Branding for them is about the experience of being with you, the owner of that business. ...
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196. Combining Online and Offline Marketing to Build Business Credibility
October 31, 2017
How to earn new clients for your small business with these brand-boosting suggestions
I hope you enjoyed our recent series of articles and videos focused on what you can do to build your client roster for your business.
New clients are essential to the success of any business so ...
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197. How an Ideal Client Avatar Helps You Better Connect with Your Website Prospects
October 23, 2017
When visitors come to your website they want to know if you understand their issues and can help them.
I have found many businesses falter when it comes to connecting with potential customers. They write about their products and services but forget it's really about the customer and what ...
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198. 4 Easy Ways to Get More Referrals Without Feeling Aggressive
October 15, 2017
Non-Pushy Examples on How to Use Word of Mouth Marketing to Grow Your Business
Word of mouth marketing works.
In fact, referrals are often one of the key factors influencing someone to work with you. For us here at eVision Media, we account for about 90-95% of new business coming f...
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199. 10 Ways to Attracting Clients Through Kindness
October 08, 2017
Why Being Generous in Your Business Will Result in More Loyal Customers
Have you ever noticed feeling compelled to do something for those who have helped you– even if they haven’t asked you to?
That's the Law of Reciprocity at work.
This law says whatever you give, wheth...
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200. Online Marketing Plan Essentials - 3 Ways to Drive Qualified Traffic to Your Website in Droves
September 30, 2017
Part Two: You Have a Website; How Do You Attract New Clients?
In last week’s article, we talked about setting up the tools you’ll need to evaluate your website traffic in response to your online marketing efforts. And now it’s time to come up with an online marketing plan.
There...
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