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Author: Susan Friesen
Company: eVision Media
Region: British Columbia Canada
Website: evisionmedia.ca
Author Comment / Biography:
Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, and founder of British Columbia’s premiere boutique web development and digital marketing agency, eVision Media.
With over 20 years of experience in the industry, she is an expert in helping businesses establish their online presence and create a strong brand identity.
Her passion for empowering entrepreneurs and small business owners to succeed in the digital world has earned her a reputation as a leading authority in the branding and marketing industry.
Visit www.BrandIdentitySteps.com and download your FREE guide: "Unlocking Customer Trust and Business Growth: Your 7-Step Guide to Defining a Compelling Brand Identity that Appeals to Your Perfect Clients".
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| Articles by Susan Friesen |
121. Your 2019 Guide to SEO Outsourcing
June 03, 2019
If you’re the owner of a small business, you’ve got dozens of tasks on your mind: generating leads and sales, personal branding, social media marketing, employee payroll…the list goes on and on.
How much thought and effort have you put into search engine optimization?
This is the pro...
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122. A Comprehensive 2019 Guide to the Website Redesign Process
May 30, 2019
How to Rebrand Your Business Like A Boss
There are so many different reasons why a small business owner may decide to rebrand a website: poor conversions and/or sales, confusing navigation or an outdated design, to name a few.
However, as I mentioned in my previous blog The Right...
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123. How to Generate Leads with Landing Page Giveaways
May 30, 2019
Creating an Effective Free Giveaway Website
If reading the headline is making you think you’re going to have to spend big bucks, think again! Generating leads doesn’t have to blow your marketing budget, and it can actually be quite easy.
The goal of a giveaway on your website is ge...
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124. 7 Easy Ways to Increase Online Sales
May 30, 2019
How to Improve Your Website’s Buying Process
From small businesses to huge corporations, increasing profits is the #1 goal.
As a business owner, it’s your main purpose and what you focus the bulk of your energy on. However, it can be a challenge—especially when you’re so close to ...
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125. The Power of Content Marketing Storytelling
April 11, 2019
3 Easy Ways to Increase Your Social Media Engagement
Once upon a time your social media marketing strategy was probably largely focused on sharing links to third-party content with your audience. Well, those days are over, and if you want to stand out in the crowded and noisy online environm...
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126. Personal Branding Tips to Boost Business Success
April 03, 2019
Never Forget: You’re the Face of Your Business
If I asked you what you could do to be more successful as an entrepreneur or small business owner, you would probably list off things like advertise or network more, improve your website or marketing materials and close more sales, right? Woul...
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127. The Serious Job of Protecting Client Information
March 28, 2019
6 Important Small Business Cyber Security Tips Chances are, you think twice before entering your credit card information online to buy something, watch out for malicious links in emails and keep your PC updated against viruses, spyware and hackers. However, how much thought do you ...
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128. The Right Reasons for Rebranding Your Business Logo
March 17, 2019
Thinking About Changing Your Marketing Graphics?
Over time, your business will grow and evolve. You may offer new services or products, enter different markets or target another demographic. If this happens, you might need to consider changing your marketing graphics.
However, y...
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129. 3 Tips for Social Media Storytelling
March 14, 2019
How to Build Better Engagement for Your Business
Stories predate television, the internet and social media, but they’re a big part of the modern marketing landscape. Social media is—or should be—a big part of your marketing strategy, no matter what line of business you’re in.
Social...
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130. It's Time to Get Serious About Voice Search Optimization
March 07, 2019
How to Create an Effective SEO Strategy for Your Business Website
Last week I talked about what voice search technology means for your business. It’s such an important topic that I decided to write a second part related to SEO this week.
From Google Assistant to Siri, people are sp...
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