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| Articles by Susan Friesen |
71. How Video Establishes "Know, Like and Trust" With Your Target Audience
June 13, 2017
Tips and Strategies on Using Social Media Video Marketing to Get Your Business More Leads, Faster
In last week’s article, I talked about the importance of incorporating video into your business marketing strategy. One of the top reasons I mentioned was how video increases your target market...
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72. Why Ignoring Video Marketing is Hurting Your Business
June 06, 2017
6 Compelling Benefits to Jumping on the Video Bandwagon while the Momentum is Hot
Have you noticed seeing a lot more videos on Facebook lately? Not only have there been a plethora of Facebook LIVE videos, but I’ve also been seeing a trend of videos made from simple animations or static insp...
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73. The Ugly Truth: Why SEO Isn't Driving Better Website Sales
May 30, 2017
7 SEO-Related Strategies You Can Do Now to Increase Website Conversions
It’s been said you can lead a horse to water, but you can’t make him drink. This is certainly true when it comes to online marketing as well.
While business owners are hungry to achieve 1st page Google rankings ...
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74. 4 Steps to Finding the Best SEO Specialist for Your Business Needs
May 23, 2017
You have an awesome website, but not enough qualified visitors.
Is this a problem your business is experiencing?
Sadly, many entrepreneurs and small business owners don’t realize that once your fabulous website is built, potential clients simply won’t know it exists.
Not unti...
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75. How Meta Tags Influence SEO and Website Ranking
May 15, 2017
Why Business Owners Need to Go Beyond Just Adding Content to a Web or Blog Page
If your business has a website (of which I hope so!), then it’s important to think beyond just writing keyword rich copy for the page. It’s also vital to utilize the catalog of Meta tags available that can be ...
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76. The Many SEO Benefits of Creating Keyword-Rich Website Content
May 09, 2017
How to Use Highly Effective Keywords for a Search Engine Optimized Website
Last week I wrote about the basic search engine optimization principles all entrepreneurs and business owners should be aware of when representing their business online.
And because search engine optimizatio...
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77. Basic Search Engine Optimization Principles for Entrepreneurs
May 02, 2017
How Keyword Rich Content is Directly Related to SEO for your Business
Ever wonder what SEO really is but were afraid to ask?
SEO is an acronym for “Search Engine Optimization”. It’s the umbrella term for all the methods you can use to ensure your website is found by various search ...
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78. 7 Effective Strategies on Marketing Your Business Locally
April 25, 2017
When I was studying for my business degree and before eVision Media was formed, I was in need of an outlet to be around other like-minded women. Years previous I was a member of the local Valley Women’s Network so revisited their luncheons.
Even though funds were very tight at the time, it...
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79. How Personal and Business Branding Begins with a Professional Headshot
April 18, 2017
Why it’s Time to Ditch Your Selfie Profile Photo for a More Favourable First Impression
Does your social media profile photo reflect the professional business brand image you want to be perceived as by prospects?
What about your website or other touchpoints a prospective client migh...
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80. 10 Superstar Networking Tips to Grow Your Business
April 11, 2017
One of the best investments you can make as a solopreneur or business person is in your personal development. As a business owner you can only grow as far as your skills and knowledge can take you.
That's why attending seminars, conferences and workshops is such a valuable experience. ...
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STEPHEN BYE
Steve Bye is currently a fiction writer, who published his first novel, ‘Looking Forward Through The...more
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GENE MYERS
Author of four books and two screenplays; frequent magazine contributor. I have four other books "in...more
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SUSAN FRIESEN
Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media...more
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LAURA JEEVES
At LeadGenerators, we specialise in content-led Online Marketing Strategies for our clients in the t...more
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JAVIER VBOIX
For the time being just a newbie in the Insurance Industry but a quick learner, soon-to-be expert Ja...more
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SANDY FISCHEL
Sandy Fischel is the marketing director at And Above All YOGA, a wholly owned division of The Fische...more
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MICHAEL BRESCIANI
Rev Bresciani is the author of two Christian books. One book is an important and concisely written b...more
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CHRISTOPHER EVANS
Christopher is based in the U.K. and is the author and founder of Critical Eye. ...more
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MICHAEL MIFSUD
Michael Mifsud was a House of Commons Commonwealth correspondent at the age of 16. He published Brit...more
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Author: Susan Friesen
