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Author: Susan Friesen

Company: eVision Media

Region: British Columbia Canada

Website: evisionmedia.ca

Author Comment / Biography:
Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media, is a Web Specialist, Business & Marketing Consultant, and Social Media Advisor. She works with entrepreneurs who struggle with having the lack of knowledge, skill and support needed to create their online business presence.

If you are new to Social Media and online marketing or find it overwhelming and confusing, my monthly group coaching program, AMPLIFY! Business Academy http://amplifybusinessacademy.com/ is a perfect way for you to incrementally learn the best strategies and tactics to help you grow your business online.

Displaying 1 to 10 of 279 articles Next >
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 Articles by Susan Friesen 
1. 10 Tips to Help You Get Back to Business This Fall
September 01, 2022

As the days continue to get shorter and summer comes to an end, there’s no better time than now to do some much-needed planning and ensure you can get back to business this fall with renewed confidence.

For many businesses, the summer months tend to be much slower, and this makes it easier t...

2. What Does SEO Do for a Website?
August 18, 2022

If you’re a business owner, you’ve probably got a website.

And for those of you who do have a website, chances are you’ve at least heard of the term search engine optimization, otherwise known as SEO.

Even if you’re completely inept when it comes to technology, and don’t know the fir...

3. These Two Methods Can Help You Get More Traffic to Your Website
August 04, 2022

In today’s world, virtually every industry is oversaturated with competitors, and some of them are bound to fade into the background.

That being said, if you don’t know how to get more traffic to your website, it can be practically impossible to stand out from that crowd and convince potenti...

4. How to Convey a Complex Brand Position in the Healthcare Industry
July 21, 2022

There’s nothing I love more than helping clients to develop their brands and build their businesses.

Of course, I enjoy working with established brands, too, but there’s something special about working on a brand from its inception.

It’s one thing to work with a well-known brand to i...

5. 3 Ways to Help Your Business Become a Trusted Brand
July 07, 2022

3 Ways to Help Your Business Become a Trusted Brand When it comes to generating leads and making sales, one of the most important elements is the ability to build trust and rapport with potential customers.

This is tough enough at a brick-and-mortar store, but when you’re selling your produ...

6. Why Brand Consistency (or Lack Thereof) Can Make or Break the Success of Your Business
June 24, 2022

When you’ve been helping business owners to build their brands for as long as I have, you learn a thing or two about brand consistency, and why it’s so important.

But what is a brand anyway?

The term gets thrown around a lot, but in my experience, a lot of people (business owners inc...

7. Want More Leads and Sales? Stop Making This Common Website Mistake
June 09, 2022

New entrepreneurs have wonderfully enthusiastic energy about them; it’s an exhilarating time for sure. They’re ecstatic that their vision is coming to fruition, and thrilled to showcase the website they created.

Naturally, they want to tell the world about what they do and have big hopes and...

8. How to Increase Website Traffic & Attract Qualified Visitors
May 26, 2022

What is the True Purpose of a Business Website?

Like it or not, if you own a business, you’ve got to have a properly done website.

Most business owners understand this, but unfortunately, there are far too many of them who think they can just haphazardly slap something together and t...

9. What is the Best Social Media for Your Business?
May 12, 2022

Love it or hate it, there’s no denying that social media has forever changed our lives.

It’s made the world seem smaller than ever by allowing us to make friends from around the world, given us the ability to join thriving online communities of people who share similar interests and passions...

10. 5 Important Business Planning Concepts You Need to Define to Avoid Costly Spaghetti Tossing Mistake
May 05, 2022

Tales from the Online Marketing Crypt #23 In my previous Tales article, I wrote about the frustration I went through when wanting to do some renovations to our home before moving in this past fall. The resilience-testing story of the original contractor was only one part of my frustrations, though!...

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