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Marketing Articles and Ezines

Marketing

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Showing 351 to 375 of 500 Articles in Marketing.
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351. Category Pages: All you Need to Know
December 03, 2019


Category pages are crucial to the taxonomy of most websites. They allow users can see all the products within a particular niche that your site offers and decide which, if any, they are interested in reading more about. More often than not, these pages are what site owners want to rank in Google as opposed to the products themselves. This is mostly because product pages are a ‘dead-end’ of sorts – users will quickly navigate away from them if they don’t want to buy that specific item. Category pages, on the other hand, act as a menu of choices. For example, if your site lists or re... (read more)

Author: Laura Jeeves

352. The Entrepreneur’s Beginner’s Guide to Hashtags
November 26, 2019


How a Few Words Can Increase Social Media Engagement I’m sure you’ve noticed there’s no shortage of social media techniques and tips out there! But have you also noticed the majority of those tips focus on general info, like how to get more followers or likes, or how to post compelling content to engage your users? Those resources are important, but I notice that sometimes hashtags get forgotten about. They’re rarely mentioned in marketing articles, but they’re such a great tool for building your brand, raising awareness around marketing campaigns and engaging/entertainin... (read more)

Author: Susan Friesen

353. Start Targetting 2019 Verified USA Traders Databas
November 10, 2019


Start targetting Stock market and Commodity market database from Leadscampus. We do provide verified Traders Database including Sharemarket Traders, Stock Traders, Equity Traders, Forex Traders, Commodity Trader and Demat Account Holders Database. You will receive fresh and active stockmarket traders only from us. To run your Investment Advisory Company you will need fresh and quality traders data on daily basis, we can assure you to provide the amount of data you need. A dedicated resource will work for you to provide you fresh and active traders data for your business. Our fixed monthl... (read more)

Author: Austin Stevens

354. 3 Lead Generation Tips to acquire Qualified Insurance Leads
October 29, 2019


The most important objective of an insurance agent is acquiring qualified insurance leads. Gathering knowledge about your insurance products and a good sell speech won’t work and the fact is you can’t just survive without leads. You also need to remember, there are hundreds of insurance agents will compete with you for the same leads unless those are exclusive leads. It is very important to reach to these prospects before your competitors finds them. There are several techniques available for finding insurance leads. The best method to finding insurance leads may vary from agents to agents. T... (read more)

Author: Austin Stevens

355. Beware of Guest Articles: Avoid Penalisation with These Tips
October 23, 2019


One of the preferred ways to promote a site and build links is to use guest articles, but as this is becoming increasingly popular, people have invented ways of abusing it as a tool. In turn, this has made people sceptical about this technique, and those with an aversion to risk tend to avoid it. Despite this, when guest articles are done correctly they are extremely valuable, and a great way to increase your website’s profile. An affordable SEO package will have all of the information you need when it comes to using guest articles, but here is a brief introduction. Why Some Get Pen... (read more)

Author: Laura Jeeves

356. New Site? Here's How to Get Started with Links
October 23, 2019


Search Engine Optimisation (SEO) and link building can be overwhelming, especially if you are just starting out with a new website. If you want to acquire more valuable links (and you should), this will take quite a bit of effort. You can, however, start things off the easy way – many companies offer affordable SEO packages aiming to help you get to grips with the world of online marketing. Invest in one of these and you’ll be an expert in no time. Here are a few top tips to keep in mind while you’re getting started: Check Out Your Competitors It is always useful to see what the... (read more)

Author: Laura Jeeves

357. Earn Your Links: SEO the Natural Way
October 23, 2019


When it comes Search Engine Optimisation (SEO), links demand attention, and if you want them to make a difference to your business, they have to be of a high quality and need to be generated in the correct way. Of course, link building has some blurred edges, but we can’t deny that creating them the natural way will eventually pay off – companies offering affordable SEO are sure to agree. What Are The Benefits? The idea of naturally building your links is that you work to make your website so amazing that once other website owners see it, they want to be linked to it. The benefits? W... (read more)

Author: Laura Jeeves

358. Your 3-Step Guide to Increase Sales with Seasonal Marketing
October 16, 2019


When holidays like Thanksgiving and Christmas roll around, you may be thinking more about what to serve guests for dinner, or how to decorate your home—not how to increase sales with seasonal marketing. (That is, unless you sell Christmas ornaments or turkeys, then I’m sure it’s top of mind.) Holiday promotions aren’t just limited to important dates, either. You can go as broad as you like: the seasons, festivals and statutory days, to name a few. You only have to spend some time on social media platforms to see everything from International Coffee Day to World Teachers’ Day; get cre... (read more)

Author: Susan Friesen

359. IMPORTANCE OF SOCIAL MEDIA LEADS GENERATION
October 12, 2019


INTRODUCTION It is the belief that when a business enterprise provides quality goods and services, more customers would constantly patronize the business. Hence, the interests of customers have to be treated with utmost priority. Customers and clients have to know the good and services being offered to them. They have to know why they have to acquire them and how it would affect them positively. This would make customers want to acquire a particular product or services. The question that comes to mind is how customers can be effectively informed about these goods and services. The answer ... (read more)

Author: Austin Stevens

360. Personal Branding and Why You Need It
October 03, 2019


If you’ve been working on building your business with the help of Search Engine Optimisation (SEO) experts, you might have been accidentally neglecting your own personal brand. In fact, you might have never heard of a personal brand! In this article, we’ll be discussing what exactly this aspect of marketing is and why it’s equally important to affordable SEO when it comes to growing a business online. What Is It? How do you want to be recognised in Google? If you type your name into the search bar, what do you want to be seen? All of this is part of personal branding, and devel... (read more)

Author: Laura Jeeves

361. Create Inspiring Infographics with These Top Tips
October 03, 2019


Growing your business online is no mean feat, and Search Engine Optimisation (SEO) is just the beginning. After investing in one of the affordable SEO packages available, it’s wise to consider other options that will help increase your reach further once you have your basic strategy in place. There are all sorts of options to look into when it comes to online marketing, but in this article we’ll be focussing on the power of infographics. If you’ve already made progress with the help of one of the better affordable SEO packages, why not introduce infographics into your marketing strategy?... (read more)

Author: Laura Jeeves

362. Solid Tips For Becoming A Better Email Marketer
October 02, 2019


If you want to learn what it takes to become successful with a subject like email marketing, then the tips from this article are going to help you a lot. You want to read through this article with care and see what tips from it, you can use to help to market your site or sites. Your email marketing efforts will give you the best results when you coordinate them with the rest of your marketing campaign. Do not work against yourself by unnecessarily duplicating your efforts in several different marketing channels. Make sure that your use of email, social media, and traditional venues are al... (read more)

Author: Cacey Taylor

363. Small and Mighty: Targeting Low Volume Keywords
September 25, 2019


Keywords are a vital part of Search Engine Optimisation (SEO). These are the words and phrases that people use to find the most relevant content to them in the sea of search engine results they are presented with. SEO is a complicated business and it might be advisable to consult with expert agencies offering SEO packages to get your site off the ground. The ideal key phrase has a high search volume, low competition and expresses succinctly what your website has to offer. So, are low volume keywords pretty useless? Not necessarily. Targeting lower hanging fruit can yield several signific... (read more)

Author: Laura Jeeves

364. Understanding User Intent: The Three Search Types
September 25, 2019


User intent is a term that was coined back in 2002 by an AltaVista employee named Andrei Broder. An understanding of the concept of user intent is crucial to understanding the thought process of potential customers as they type their keywords into the search engine. Specialist agencies offering Search Engine Optimisation (SEO) packages now take full advantage of this idea. Andrei Broder identified three distinct search types hinting at stages of user intent; informational, transactional and navigational searches. User intent effectively describes the state of readiness of consumers in te... (read more)

Author: Laura Jeeves

365. Affordable SEO: The First Steps to a Successful Strategy
September 25, 2019


There are several pieces of the puzzle you need to put together in order to create an effective and affordable Search Engine Optimisation (SEO) programme, and if you’re new to the world of online marketing, chances are high that you won’t know where to start. In this article, I’ll offer a few tips and tricks as to how you can take your first steps when it comes to successful marketing. Keyword Optimisation Once a user has typed in their keyword, search engines decide which pages are most relevant to the search based primarily on two main factors – relevance and credibility. SEO ... (read more)

Author: Laura Jeeves

366. How to Stay One Step Ahead of Changing Customer Behaviours
September 16, 2019


5 Ways to Align Your Business Practices to Manage Consumer Behaviour In today’s digital world, where people want instant gratification, it can sometimes feel like keeping customers happy is a moving target. Shifts in customer behavior, demographics and preferences can change so fast you might not even notice it, until it starts to negatively affect your business. The main reason for this is technology. Everything has gone digital and customers are much more informed than they were in the past. Think about it: we carry around an instant source of endless information... (read more)

Author: Susan Friesen

367. Mattress Packaging System Make The Package Easier
September 11, 2019


The mattresses packaging has been popular in the market since 2006. With the trend of online sales becoming more and more popular, the mattress industry has joined the online shopping industry. However, we all know that the mattress volume is very large. Not only is the transportation with high cost, but the high storage fee is also . This is a troubled problem with many sellers. With the emergence of troubles, mattress packaging machinery has become popular in the market. No matter what you are individual retail or online seller. Mores and more people selling the mattrss. Especially for ... (read more)

Author: Hanvey Huang

368. 10 Habits of Highly Successful Online Marketers
September 08, 2019


1. Successful online marketers know that marketing must be done as consistently as possible. Marketing and promotion must be scheduled, frequent and without fail. 2. Successful online marketers know that the money is in the list and thus list building strategies MUST be integrated into all marketing campaigns. 3. Successful online marketers know that landing pages, also called squeeze pages are what will generate leads NOT a static website. 4. Successful online marketers know that you must continually seek out NEW advertising sources. Don't stop when you find a few good sources,... (read more)

Author: Cacey Taylor

369. The Importance of Brand Messaging for a Successful Website Redesign
September 05, 2019


I’m sure you’ve landed on someone’s website and felt like something was just...wrong; or maybe you were suddenly turned off without even knowing why. Chances are, you quickly clicked back to find a competitor’s website, where you felt more comfortable and secure. Your visitors could feel the same way if you don’t pay attention to how you come across to your target audience. That’s why it’s crucial to identify your brand style before you redesign your website. In my latest Tea Time Tip: Marketing For Busy Entrepreneurs, I shared some critical factors to ensuring your websi... (read more)

Author: Susan Friesen

370. 3 Amazing Benefits of Online Marketing
August 27, 2019


The internet has continued to grow over the years, gaining more and more importance for businesses and consumers alike. It's essential to reach out to your target audience through various forms of media and relying on print media and traditional advertising routes can be more expensive and less efficient than online marketing endeavors. To make the most out of online marketing, it's recommended that businesses work with a reputable and experienced digital marketing agency. These experts can work alongside you to build an online image of your brand and cultivate a loyal customer base as we... (read more)

Author: Edmund Brunetti

371. User Experience and SEO Packages: A Breakdown
August 19, 2019


Despite what many people might think, search engine optimisation (SEO) is about much more than just keywords and link building – user experience (UX) is an incredibly important part of it as well. Companies that offer the best SEO packages know this, and so should you. Read on to learn all about what UX is and why it is important in the world of search engine optimisation. What is User Experience? As the name suggests, UX is how the user, well, experiences a website, whether that is positive or negative (the former, unsurprisingly, is desirable). According to experts who offer this k... (read more)

Author: Laura Jeeves

372. Selling on Social Media Without Driving People Away
August 13, 2019


5 Social Media Selling Tips & Warnings Social media is one of the best marketing tools out there: you can grow and reach a large audience with content and ads, and people who like and/or follow you are your fans, so they’re already your target group. However, people can be resistant to selling on these platforms. They see sites like Facebook, Instagram and Twitter as places to share content and interact with friends, families—and nowadays, brands. You really have to approach this the right way or you could alienate your audience, causing them to unfollow or unlike you because t... (read more)

Author: Susan Friesen

373. How to Engage & Inspire with Interactive Content Marketing
August 06, 2019


Easy Ways to Stand Out from the Competition Using Interactive Content Marketing I’m sure you’ve heard the old adage “Content is king.” While that’s certainly true, it’s not enough anymore to simply write a text-rich blog post and expect engagement to happen. According to a study by Microsoft, the average human has an attention span of eight seconds. Eight seconds! You need to attract your readers’ or followers’ attention and require their active engagement quickly. That can easily be done with something called interactive content marketing. While pieces like blog articles a... (read more)

Author: Susan Friesen

374. How to Calculate Twitter ROI
July 10, 2019


Get to Know Your Social Media Metrics It doesn’t matter which social media platforms you’re using to promote your business?—if you’re not measuring your results, you’re wasting your time! You need to be tracking things like which posts perform better than others, and which types of content your users like best. According to Twitter, 336 million people use the platform every month. But early on, I was struggling to see the value of Tweeting. It was hard for me to justify the amount of time and effort I was spending on it, before I understood how to properly market there and cal... (read more)

Author: Susan Friesen

375. A Comprehensive Study of Marketing Management
July 10, 2019


Marketing Management is a sequence in marketing activities within an organization and out of organization. A practical way is adopted for the marketing orientation, techniques and methods inside and outside the enterprise for the utilization of optimized resources. With the marketing management strategies struggle is made for maximum output. Along with the skilled persons some of the tools are used in marketing management. Some of these tools are free and some are paid. Business organization used the tool by keeping in view their budget and resources. One of the best ways that is adopted ... (read more)

Author: Haq Nawaz



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Author of Wrestler/That Dog Hunts; Available at the Kindle Store ...more

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